This article consists of FAQs, steps for setting up your company profile, creating lead qualification survey, and exporting your leads via the app

Frequently Asked Questions:

What is the Informa Connect Tech Events app? 

The Informa Connect Tech Events app is where any registered team members can use the lead scanning functionality.

Do I need to be registered for the event to have access to the “Informa  Connect Tech Events” app even if I'm not attending the event? 

Yes, the app is sync'd with our registration system. You'll need to be registered with an event pass in order for a profile to be created within the event app.

How do I scan badges onsite?

When logged in on a phone, you will see a QR code on the bottom of the app. If you are logged in on a desktop the camera will not appear, as you cannot scan badges via a desktop. Select the QR code & a box will appear. You will hover over the badge and it will automatically be scanned & saved to your lead report. 

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Adding a Lead Qualification Survey:

The lead scanning feature is advancing further. Exhibitors can now better qualify their leads by creating a list of lead qualification fields directly within the Exhibitor Center, creating one survey per event. All members within a company will have the same list, ensuring a unified approach. After scanning attendees' badges during onsite events, exhibitors and sponsors can seamlessly qualify their leads using a pre-created survey. 

Filling out the survey is optional to provide more flexibility for exhibitors. There is no limit to the number of questions exhibitors can create and the survey includes existing default qualification fields (Score, Tags, and Note fields), which cannot be deleted. 

Examples of lead qualification questions:

• Type of lead (existing partner, potential partner, supplier, etc.) 
• What topics/details were discussed?
• Does this person want to be contacted immediately?  
• I agree to receive marketing communications from (insert company name) 

Create a lead qualification survey by following the following steps: 

Log into the virtual event > Company name on the left side > Leads > Lead qualification: 

1. Select customize lead qualification
2. Choose the category of question you would like for your initial survey question
3. Click the pencil icon to begin personalizing your initial lead qualification question
4. Replace the qualification field name with your question
5. Replace the values with the answers you’d like your team to choose from

For onsite Lead Qualification usage, refer to the steps below:

• Log into the app > Select the camera icon > Scan badge > Select “qualify” > Fill out survey > Save

Lead qualification answers will appear in the lead report available for exhibitors/sponsors within the app. The lead qualification answers currently do not push over into your Lead Insights profile. The sooner you follow up with your leads the better. Studies show that the average time to contact your leads should be within 42 hours of the event. If you wait too long you risk losing their trust and attention.

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Exporting your leads within Informa Connect Tech Events:

Select your company's name on the left of your screen > Leads > Export > Download

 Please view ALL tabs and see below for a description of each tab

Contacts: This includes people who were either scanned by your team onsite or had a confirmed connection with your team through the app. 

• Column Y indicates whether it was a badge scan or virtual connection & Column AE indicated who on your team scanned the badge 

Meeting confirmed: This refers to individuals who confirmed a meeting request with your team through the app 

Chat: People who chatted with your booth staff via the app.

Booth: People who viewed or bookmarked your virtual profile. 

• Column Z & AA will differentiate that for you

Item: This tab would show people who viewed or bookmarked your company’s Products & Services assets via the app. 

• Columns W & X  will differentiate that for you 

Document: This tab would show people who viewed or bookmarked your company’s Documents & Links assets via the app. 

Advertisement: This tab would show people who clicked on your banner ad on your company profile in the app. 

Session bookmarks and scans: These are no longer within this lead report. Those are only viewable within your Lead Insights profile